Tag Archives | startups

How One Slide can Save Your Investor Pitch

As every entrepreneur knows, Venture Capitalists and Angel Investors and very busy people. Many have very short attention spans and pitch meetings can be very chaotic and unstructured. This can be a real problem when you are in the middle of an investor pitch, just about to get to the most compelling slide and either [...]

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Create a Sense of Urgency When Pitching Investors

  Good investors are always spoilt for choice when it comes to deciding which startup to invest in. This is one of the primary factors that contributes to delay in getting the deal done. Other factors include due diligence, work overload, and sometimes power games. The longer a startup goes without cash the more desperate [...]

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Create a Sense of Inevitability When You Pitch Investors

  About 15 years ago I was leading an investor pitch to the second in command of one of the world’s largest petroleum companies.  The pitch went well and at the end of the meeting the executive said something along the lines of ‘It’s clear to me that you’re a train that has left the [...]

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Your Investor Pitch Keeps Failing Despite Great Team and Traction. Here’s why

  Great entrepreneurs with great businesses frequently find themselves facing Repetitive Investor Pitch Rejection (RIPR) from investors who don’t offer a clear or credible explanation why. This is a serious condition which can be fatal to your startup. If you’re sure you have checked all the boxes (team, product, market, financials, traction, problem, competitive advantage [...]

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Never Do These 3 Things When Pitching with your Deck

If you’ve read 10 Pitch Deck Principles (or How to Blow them Away With Your Deck) then you’re already familiar with what you should do to create a killer pitch deck. This short post deals with 3 things you should not do. There are many more but these are some of the most common mistakes [...]

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Pitching and Why You Must Stop Your Audience from Thinking

Research has consistently proven that people make decisions on emotion and then justify them with fact. Although we may like to think of ourselves, first and foremost, as rational, cognitive human beings, the reserach data says otherwise. We’re not Rational This fact of life applies equally to everyone, including lawyers, investors, and executives. The primacy [...]

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5 Critical Lessons Entrepreneurs Can Learn from Jason Bourne

Although a fictional character, there are five important lessons entrepreneurs can learn from ‘The Bourne Identity’s Jason Bourne. 1. Execute – Entrepreneurs sometimes find themselves procrastinating, spending too long trying to perfect their idea or product instead of getting out there (notwithstanding the efforts of Eric Riess and the MVP principle). Bourne was always 100% [...]

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Why Your Pitch Must Engage Your Audience’s Emotions

Entrepreneurs are frequently told that their sales or investor pitches must create emotional impact in order to succeed. This can be achieved through various techniques including the use of stories or powerful imagery in pitch decks. But less forthcoming is the ‘why’. Why should an entrepreneur need to rely on emotional engagement, if they have [...]

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Entrepreneurs, Failure and the Curse of Cognitive Dissonance

Encountering failure as an entrepreneur is normal and to be expected. To some extent, failure is sometimes worn as a badge of honor. Statements like “If you haven’t failed 5X as many times as you succeeded you’re not prepared for success.” by Jay Adelson , Co-Founder Digg reinforce the belief that failure is an essential [...]

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Entrepreneurs, Execution and Evaluation

In the thick of doing more faster and moving fast and breaking things, it’s very easy for entrepreneurs to lose perspective and clarity on what’s working and what isn’t. Unless forced upon them, entrepreneurs rarely feel they have the luxury to stop and step back. Frequent evaluation is critical to effective execution and consistent improvement. [...]

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